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Humans That Build

Humans That Build Real conversations with the people who build what lasts. Hosted by Adam Marburger Humans That Build is a leadership and business podcast focused on the people who build real things—companies, teams, systems, and cultures—through discipline, responsibility, and execution. Hosted by Adam Marburger, the show features long-form conversations with founders, executives, operators, and leaders who have earned their authority through experience, not hype. Each episode explores how successful builders think, make decisions, navigate pressure, recover from failure, and sustain performance over time. Rather than chasing trends or quick wins, Humans That Build documents the mindset, judgment, and character required to create work that lasts. Conversations are practical, grounded, and centered on real-world leadership—what it actually takes to build, lead, and grow in complex environments. This podcast is for professionals, leaders, and entrepreneurs who value substance over slogans and want insight drawn from lived experience, not theory.

Humans That Build: James Pritchard, Founder of Integrity Poolscapes

Episode summary

James Pritchard went from addiction and repeated incarceration to founding Integrity Poolscapes, a fast-growing, multimillion-dollar company built on faith, risk, and relentless work. In this conversation, James tells how he got there. He is honest about the dangers he faced and the long odds he beat, and he is clear that his recovery was no accident. He points to trusting God, daily labor, and small choices that slowly replaced self-destruction with responsibility and vision.

James and his wife, Kayci, built the company on a people-first culture. They hired the right people, posted consistently on social media, and let exceptional work earn trust and bring in leads. James credits four things for the growth: trusting God, taking risks, learning from mistakes, and paying his dues.

What we cover

James’s path from addiction and incarceration to business owner
Why he sees redemption as practical work: showing up, accepting risk, and rebuilding relationships
How he and Kayci built a people-first culture and hired the right staff
How consistent social media and excellent work won trust and leads
The daily practices behind the company: team meetings every day, recitation of core values, dedicated videography, and 3D design services
Why they added supply and equipment streams to support expansion
How to scale without losing quality or culture

Key takeaways

Second chances are real, and so is the work they require.
Restoration comes from humility paired with sustained effort.
Growth takes risk. You learn by making mistakes and paying your dues.
Culture is a daily habit, not a poster on the wall.
As you scale, protect the quality of the work and the people doing it.

Final thought

James’s story is a testimony of transformation and resolve. If you are waiting for permission to change, take the risk, put in the work, and give yourself that permission.

Follow Integrity Poolscapes on Facebook.

Companies mentioned in this episode